Privacy Policy
Last Updated: November 11, 2026
Blue Charm Beacons (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us when visiting bluecharmbeacons.com (the “Site”) or purchasing our products. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information.
1. Information We Collect
Information You Provide Directly
When you browse our store, place an order, or submit a support request, we collect information you provide directly to us,including:
- Order & Account Information: Name, billing address, shipping address, email address, phone number, and company name (if applicable).
- Payment Information: Payment card details or account credentials are processed securely through our third-party payment processors (such as Stripe, PayPal, or WooPayments). We do not store full credit card numbers on our servers.
- Customer Support & Contact Forms: Information you submit through our contact forms (powered by Fluent Forms) or via email when requesting technical support or bulk pricing quotes.
Information Collected Automatically
When you visit the Site, certain technical data is collected automatically:
- Device & Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, and timestamps.
- Shopping Cart & Session Data: Temporary identifiers that keep track of items in your cart and checkout session.
- Order Attribution & Site Statistics: With your consent (managed via our cookie banner), we use WooCommerce Order Attribution and Jetpack Stats to understand how visitors find our website and which pages are most helpful.
2. How We Use Your Information
We use the information we collect to:
- Process, fulfill, and ship your hardware orders and send order confirmations or tracking updates.
- Provide customer service, warranty support, and technical assistance for our BLE beacons and gateways.
- Prevent fraudulent transactions and maintain the security of our online store.
- Analyze store performance and improve our website layout, documentation, and product offerings.
- Comply with applicable tax, accounting, and legal obligations.
3. Cookies and Tracking Technologies
Cookies are small text files stored on your browser. We categorize cookies on our Site as follows:
- Strictly Necessary Cookies: Required for core website functions, such as maintaining your shopping cart (
woocommerce_cart_hash,wp_woocommerce_session_) and remembering your cookie consent preferences (cmplz_*). These do not require opt-in consent. - Statistics & Analytics Cookies: Used to measure site traffic and order referral sources (
sbjs_*from WooCommerce andtk_aifrom Jetpack). Where required by law, these cookies are only placed after you grant consent via our cookie banner.
You can update or withdraw your cookie preferences at any time by clicking the Manage Consent tab at the bottom of our website, or by adjusting your browser settings to block or delete cookies.
4. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties. We only share data with trusted service providers necessary to operate our business:
- Payment Processors: To authorize and complete your payments securely.
- Shipping & Logistics Carriers: Such as USPS, UPS, FedEx, or DHL, to deliver your packages.
- Website Hosting & Security Providers: Such as Bluehost and Automattic (Jetpack/WooCommerce), to host our store, prevent spam, and maintain site uptime.
- Legal Compliance: When required to comply with a valid subpoena, court order, or applicable law.
5. Data Retention
We retain order and transaction records for as long as necessary to fulfill orders, provide warranty support, and satisfy tax and accounting requirements. Support inquiries submitted through our contact forms are retained only as long as needed to resolve your request and maintain support history.
6. Your Privacy Rights
Depending on where you live (including residents of the European Economic Area, the United Kingdom, and certain U.S.states), you may have the right to:
- Request access to the personal data we hold about you.
- Request correction of inaccurate or incomplete personal information.
- Request deletion of your personal data, subject to legal or tax record-keeping exceptions.
- Opt out of non-essential analytics or tracking cookies.
To exercise any of these rights, please contact us using the details in Section 9.
7. Security
We implement industry-standard security measures—including SSL/TLS encryption across our entire website—to protect your personal information during transmission and storage. However, no method of transmission over the internet is 100% secure.
8. Children’s Privacy
Our website and products are intended for general and commercial use and are not directed toward individuals under the age of 16. We do not knowingly collect personal information from children.
9. Contact Us
If you have questions about this Privacy Policy or wish to submit a privacy-related request, please contact us at:
- Business Name: Blue Charm Beacons
- Website: https://bluecharmbeacons.com
- Email: support at bluecharmbeacons.com
- Location: Eugene, Oregon USA